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Why Craft Beer is Better Than Mass-Produced Beer

craft beer vs mass produced beer

A beer is a beer is a beer, right? Wrong. All beer is not created equal. In fact, craft beer far surpasses the mass-produced beer that you see every day in ads in many ways. How? Read on, beer lover.

Tastes Better

The most important reason why craft beer is so much better than mass-produced “big” beer is that craft beer just tastes better. Craft beer is all about flavor. Brewers use special ingredients that are handpicked and perfected over years. Because craft breweries don’t have the advertising power of the big beer companies, one of their most effective forms of advertising is word-of-mouth. What does this mean? That their beer has to taste good, so that people want to share it with their friends. You won’t find any boring watered-down lagers at a craft brewery. You’ll find only the best that the brewery has to offer.

More Diversity

You can find almost anything in beer in the craft beer market, including exotic ingredients, rich dessert flavors and interesting herbs and spices. There are over 2,000 craft breweries in the United States, and each makes their beer in a special way. Some have very high ABVs for those who like a bit of a kick in their beers, and others have lower ABVs, for those who would rather peacefully sip without getting drunk quickly. From the cranberry honey and light molasses notes in Berghoff’s delicious Germaniac Pale Ale, to the strong and rich coffee taste of North Coast Brewing Co.’s Old Rasputin Russian Imperial Stout, the options are endless.

Craft Beer Festivals

Forget wine tastings. Every month is a month of discovery for craft beer lovers. There are craft beer festivals across the nation throughout each month, featuring the best local brews around. Your taste buds will never be bored. What could be better than drinking beer from the best breweries around all day? Not only are these tasty events good to meet fellow beer lovers and discover your next favorite drink, but they are also a great chance to get to know the city that the event is held in, and to support the local community. Make sure to keep an eye out for our monthly beer festival recommendations on our blog. Get to know the breweries near you.

Seasonal Beers

Nothing is better than sipping on a rich, complex beer on a freezing winter night, or drinking a crisp and refreshing lager on a sunny day. Between all of the craft beers available, you’ll have the perfect beer for every season, so that you’ll always have a drink to compliment the weather outside. Some craft breweries even change their seasonal beers every year, leaving no room for boredom. Make sure to check out Berghoff’s seasonal and smooth Winter Ale before it’s gone at the end of the month.


Large, corporate breweries bring no surprises to the table. Huge beer companies need to attract a massive number of buyers, so they make beer that they know has been successful in the past. Craft breweries, on the other hand, apply their creative skills to brew more unique beers and are able to take risks because they produce a much smaller quantity of product.  Some collaborate with other breweries, to create an even more innovative beer. Two examples of some award-winning unusual craft beers include Willoughby Brewing Company’s Peanut Butter Cup Coffee Porter, and Right Brain Brewery’s Mangalitsa Pig Porter, made with real pig. Expand your palate with creative and exciting craft beers.

Meet the Brewers

Finding your new favorite brew is one thing, but meeting the people who make it is another. One of the best features of drinking craft beer is getting to meet the brewers of the beer that you love and taking a tour of the facilities to see how they make it. That’s when you really start to dive into the history of your beer and the passion that went into making it. According to the Brewers Association, most Americans live within 10 miles of a brewery. Start developing a whole new relationship with beer by talking to your local brewers and learning about their products.

Food Pairings

Many times, people limit food and alcohol pairings to cheese and red or white wine. But why do that when you have a huge variety of scrumptious flavors of beer available to you? Because craft breweries are passionate about taste and flavor, many include information about what food pairs best with each of their beers. This allows for an endless amount of deliciously exciting drinking and eating experiences. Impress friends with tasty pairings, or enjoy a cold pint with a hearty meal by yourself. Check out some of our favorite pairings for the Germaniac Pale Ale here.

Support Your Community

When you drink craft beer, you’re also supporting your local community. Drinking the local brews is not only good for you in that you get unique and delicious beer and develop relationships in your community, but you also support those who live near and with you, and your local economy. Through this support you make meaningful connections and contributions to people and products that you are passionate about. Huge beer companies with unexciting beers and false brand images don’t need your contribution—your local brewery does.

As you can see, drinking craft beer comes with a slew of benefits that mass produced beer doesn’t offer. Don’t settle for mediocre beer. Drink craft. If you want to improve your craft beer drinking experience, click here to check out some apps we selected that can help you find local craft breweries, discover new beers and more.